This weekend, Paladino Casting got into some hot water with a recent casting notice it posted for a Kinder Joy commercial.
The notice started to get attention on social media, but when Kim’s Convenience and Shang Chi actor Simu Liu tweeted it, that’s when it started to spread like wildfire.
Paladino Casting eventually tweeted a response: “Posting this as received without pushing back against the language it contained was an inexcusable oversight by all of us here,” a spokesperson wrote.
As casting directors, if we do not refuse to accept racist breakdowns of this nature we too are culpable,” they wrote.
“We will continue to do our part in reshaping the regressive narrative within the casting industry at large.”Read the apology and the original ad below.