“The amount of data we’re giving up is unprecedented in human history,” says Yang, who lives in New York but is helping lead the campaign for a data privacy initiative on California’s Nov. 3 ballot.
The California Consumer Privacy Act of 2018 was intended to give residents more control over their personal information collected online.
They say the measure would further burden small businesses still trying to comply with the new law.
“Overall, it is a step backward for privacy in California,” said Jacob Snow, a technology and civil liberties attorney at the ACLU of Northern California.
“As soon as other states see that Californians have these data and privacy rights, they’re going to want the same thing.”